I think it's all related to Radio 5's Octoberfest (their website is promoting it at the moment, http://www.bbc.co.uk/5live/) featuring events with influential local people such as Jarvis, and also a programme with Nick Clegg - a kind of Russian roulette approach to scheduling maybe?
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We'll use the one thing we've got more of, that's our minds.
Of course, that was a bit stupid of me. I've applied for tickets to see Kermode and Mayo so I should have realised. Thought it was more a 5 live thing.